DO WHAT YOU LOVE.

Follow the money will come.

Lars-Eric Lindblad, loves to travel. Stamping his foot to some of the most exotic places in the world, he thought about what to do when, in the end, will return home. Nothing seemed inviting him, but then Lars-Eric suddenly an idea struck. "After all, there are probably other people like me - he thought - who would like to experience a holiday or vacation adventure and go to really risky routes. Why do not I organize a business to cater to their specific needs? "Said - done. He founded a travel agency «Lindblad Travel» [«Travel Lindbom-fret"], offering fans of adventure travel in a very non-trivial space - say, in the Gobi desert, and Antarctica to the Galapagos Islands. Experts in the field of travel and tourism said newcomer is probably going to go bankrupt.

"You can not make money by offering nothing but risky options" - almost unanimously they prophesied. This was even before the exotic travel in vogue and have become a fashionable view vacation. Lara was one of the first who dared to set foot on this virgin land, and by making it non-obvious step, he succeeded, and in a very large extent. And behind him - and 500,000 customers, and its tourist industry is still rapidly developing. In this story there is a lesson for those of you who want to go after their dreams. So, the real key to success Lindblad is that he chose an occupation about which was encouraged, in which he sincerely believed.

Peter Moore hated his manager position at the bank. Although he liked to deal with people, he felt perfectly still mired in his chosen profession and felt that not using their talents to the maximum. In short, he wanted more. Realizing that his people skills would fit good for sales, he began to think seriously about a career in this field. But what to sell? And once, when Peter was engaged in his bank affairs of a woman whose husband had recently died, he suddenly had an idea. Why does not he sell life insurance?

Peter's experience as a bank manager had taught him to deal with the families left without adequate financial support. He implicitly believed in the need for this service and enthusiastically began to study all the available insurance companies to see which ones hold the best, in his opinion, and politics. When Peter Moore made a choice and decided he approached tamoshnem sales manager and told him what he did before, and why want to sell insurance policies, and it is in their company. He was given a job with the course.

In just one year, he became one of the best insurance agents of the firm, and eventually was appointed regional manager of sales of policies for the entire West Coast. Peter excelled since found a deal that could do with a deep conviction that they thought was right. He found the object of his passion.

Steven Sander thought mustard his grandmother - the best in the world. No different from those he had ever tasted, not even close to my grandmother. Yes, and all the other people who were once enjoyed in their home this wonderful seasoning, said the same thing. Then one day he was visited by a wild idea: "Why do not pour it into a bottle and start selling?" But then came the doubts. "On sale already has many different varieties and brands of mustard. I have no real experience in the business. For a place on the store shelf is fierce competition. Why would someone suddenly give a chance to a completely unknown product? "There were hundreds of other reasons should not even start. But Stephen was sincerely convinced that his grandmother's mustard is better than any other of the available for sale, and this idea has continued to plague him. As a result, he decided to give myself one more try and mustard.

Stephen manufactured and packed twelve cans, got some printed labels and began to go around the local delicatessens, as well as cooking, which traded cold snacks. He told them that he owns a company that produces mustard, and offered a free trial for the bank as a model. To his great surprise, Stephen received from one of these establishments order for 120 cans.

"Producing for six cans per hour - he laughed later - I did not think I ever cope even with that first order." But he began to prepare mustard on eigenvalues. vennoy kitchen and, ultimately, the operation has captivated the entire house. Soon he had to move to larger premises. Now the "mustard San Gyor» [«Sandier Mustard»] sold in delicatessen departments across the country, and his small company that had just emerged from infancy, is now more than $ 2 million. Steven Sander found passion - mustard - and made it their livelihood.

"To those people, the whole purpose of which is to make money, they usually can not be done" - says Jerry White, a professor of entrepreneurship at the University of the Canadian city of Toronto. And he is one of those who need to know such things are on duty. After all, the work of Dr. White is to analyze the performance of successful 'entrepreneurs and teach others how to get the same victorious way. So, out of all his research follows a clear and totally unambiguous conclusion: "Find the product or service in which you can believe it with all the passion, because without it you will not succeed."

What exactly draws you? Which areas of work you are best suited? What you can find a means of livelihood, which will not only enrich you financially, but also allow for self-actualization?

Start with the fact that just believe in yourself. Spend a mental "inventory" and critically evaluate your assets, your strengths, and then see how the can best use them.

Very often we hold onto those positions in those firms that we are deeply unpleasant, just a lack of confidence in itself. If in your case this is the case, then proceed with the implementation of the daily program, developed and designed in order to first create and then strengthen your confidence. Make the program to their top priority, and as soon as this object is achieved, your prospects will change immediately.

/ John Kehoe /...