On the wage-labor-free artists and their own business.

On the wage-labor-free artists and their own business.


I recently celebrated twenty years of retirement from work.Not only from a specific job, in general, "with work." Not that I was there quite badly - draconian discipline, scheming co-workers - no, nothing. After finishing graduate school I was relaxed enough to distribute Institute Academy of Sciences, where not even one day have to come to work in the city center on the Moscow River, with a good friendly team.

But here's the very fact of having two heads ... But the very fact that it is necessary, though not every day, get up early in the morning ... Then I did not know anything about squares Kiyosaki, owner of the psychology of their own businesses, but these two facts seem to me quite unnatural. I lasted a year. A year later, my friends and I founded the cooperative, and I transferred to him as a young professional. I still do not know how I managed to do it!

And here began strange - I do not know what to do with money! For a month I earned more than was at that time, annual salary of research assistant, and my mind was regarded as an analogue of the money wage. Some of my partners in the cooperative hard accumulate start-up capital, which is then invested in the creation of other businesses - real estate and banking. The other part, apparently, felt the same psychological difficulties, as I do - just spend the money, bought cars, smashed them again to buy. Doing the latter I did not want to do as a first - for some reason could not.

Rather intuitively than consciously, I decided to invest a large part of the money in themselves, in their own learning. Just at this time in the Soviet Union began to appear the first technique of transpersonal psychology, and I plunged into this fascinating area. Then went to the U.S. and continued his studies there, he started his training in the world. After escaping from wage labor, and I became a freelance artist when I needed money, I just spent one more training. I traded the illusion of security for an illusion of freedom!

Why do I call these states are illusory? The last ten years I have been working with people who want to create your own business, and every day I see what stereotypes are strong, laid over the years of wage labor, or years of existence in the "wolf's foot feed." Let's try to understand the essence of these stereotypes and chart a way out of them.

The employee is similar to the baby in the womb zasidevshegosya. Its "power", he receives salary of the umbilical cord of one source, and move it around the world are severely restricted eight-hour workday and a few weeks vacation. Periodically tries its womb "bear" - cut jobs, professions are losing relevance, companies leave the market, but usually the employee, instead of being born, finds a new womb. His mind gets used to a limited picture of the world, like an animal at the zoo, which razuchaetsya get their food and die, if his release into the wild.

How to break this stereotype? The main exercise that I give to such people is to shift from cash to assets, cash flows from the sources of such flows. In order to perceive themselves as potential creators of the asset, the owner of a business, a person must some time to meditate on the fact that any cash flow is its creator! The mantra is simple:) "This cafe someone has created, and it belongs to someone else! '" This billboard someone has created, it is part of the advertising business and the business belongs to a man! "

The second step of this exercise is to shift from money as a salary that is short-term (monthly) cash flow of photons, the value of the assets and the ability to create an asset and increase its value. "What that man has built this office building increases its value," "What that man has created this restaurant, and increases its value."

After a month of such meditation the meditator begins to dawn on that business owners are not abstract bourgeois and oligarchs, of whom he reads in the newspapers and hear on television, and ordinary people around him, the creators and founders of the assets. Well, at some point he heard a small voice in my head: "Why do not you become the creator and founder of the business?" The rest - a trick!Moreover, I stress that if we begin to teach people techniques of business creation to the moment when he hears this voice, and probably yours and his efforts are futile, because subconsciously he will look at the world as an employee, as the unborn child!

Free artist is a carrier of other stereotypes. It feels better to their responsibility for creating cash flow in your life, than the employee. We can say that if an employee receives a cash flow of the umbilical cord salary, then a freelance writer scoops of different cash flows, not owning any one source.But for free-lance artist how to create your own business is scary for the basic reason that the stage of the business, he loses his pseudo freedom!

Why do I say that this freedom is illusory, risking protests enormous number of people "liberal professions"? The answer is obvious, and lies on the surface - let's ask a freelance artist for some time not working! What will happen? That's right, he will die of hunger. But the very fact that you "do not go to work," that you have "no heads" is so sweet that when you realize that a free-lance artist and has its own very strict limitations, this understanding quickly zapryatyvaesh in the depths of his subconscious .

As I shatter stereotypes independent artists? I switch their attention to the creative, the creative aspect of creating your own business, and the finiteness of the creation process.The usual idea about the business person who has never created a business is not, is that a business owner is, if not a slave, then certainly a hostage of its own business. And, of course, are always around some friends and relatives who have it actually is! Here we are dealing with a "farewell" of wage labor, with the projection of the state "proteins in the wheel" and to business owners.

Mantras are here - the "creator of the restaurant had a creative joy, and the process of creation lasted for six months", "creator of the cottage community experienced the joy of creativity and creative process lasted two years."Gradually, our "free artist" gets used to the idea that starting a business is no great loss of liberty, than writing a new book or lecture series, and begins to perceive it as a creative project. The rest - a trick:)

Because, of course, creating a business - it is undoubtedly the birth of his "adult life"! Creating your own business - it is an undoubted work! Creating your own business - it is undoubtedly a new level of freedom!